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  • Tourism: The Business of Hospitality and Travel, Global Edition
    Tourism: The Business of Hospitality and Travel, Global Edition

    For introductory hospitality or tourism courses A comprehensive, international view of the business of tourism The engaging writing style and hundreds of updated industry examples make Tourism: The Business of Hospitality and Travel, 6th Edition, the perfect textbook for students taking their first hospitality or tourism class.It views the industry from a holistic, global business perspective-examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality, and personal selling.The thoroughness of content and references also make it suitable for upper-level hospitality and tourism courses.Readings and integrative cases close each part, and end-of-chapter exercises allow students to apply their knowledge and refine their problem-solving and critical-thinking skills.This edition includes new and updated material on social media, event management, timeshares, sustainable and marijuana tourism, and the future of tourism.

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  • Hospitality and Tourism Marketing : Building Customer Driven Hospitality and Tourism Organizations
    Hospitality and Tourism Marketing : Building Customer Driven Hospitality and Tourism Organizations

    Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19.Following the pandemic, big hotel chains like the Accor Group and Marriot closed outlets, but post COVID-19, the global hospitality and tourism sector is bouncing back.In bouncing back though, the pandemic brought to the fore the absolute need for high levels of customer centricity in a world that was gripped by fear.This new Hospitality and Tourism (H&T) Marketing book takes a customer-oriented approach to discussing marketing discipline in the global H&T sector.With chapters spanning topics like service characteristics of hospitality and tourism marketing, people management strategies for service businesses, consumer behaviour, designing and building brands, electronic marketing, internet marketing, database marketing, and direct marketing and relationship marketing, this book has the right balance of technology and consumer-oriented topics to provide the right balance for tourism marketing practitioners post pandemic.

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  • Researching Hospitality and Tourism
    Researching Hospitality and Tourism

    "Takes readers systematically through the entire research process from the formulation of the aim to the presentation of the dissertation... a key subject-specific resource in our fields."- Dr Peter Lugosi, Oxford Brookes University "Currently the leading book of its kind... students and other novice researchers will find it accessible and user-friendly.Highly recommended."- Professor Roy C. Wood, University of MacauBob Brotherton offers an uncluttered guide to the key concepts and essential research techniques in hospitality and tourism.By providing an authoritative introduction, students are taken through the issues and decisions that need to be considered to conceive, plan, conduct and write up a research project. With updates to every chapter and an array of practical examples, this new edition takes students step-by-step through each decision and action stage of the research process, from identifying a topic and formulating the research question to carrying out research and analysing findings. A companion website will provide a host of student resources including links to video and web resources, suggested further reading, free to download journal articles, and test questions for each chapter.

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  • Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality
    Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality

    Using a combination of theoretical discussion and real-world case studies, this book analyses the use of robotics, artificial intelligence and services automation (RAISA) within the travel, tourism and hospitality industries.Divided into two sections, the book first concentrates on the theoretical aspects surrounding the use of RAISA in travel, tourism and hospitality.Themes explored include:economic fundamentalscustomer attitudeschatbot adoptionservice qualityFollowing on from this, the second section concentrates on current and future use of RAISA technologies in specific subsectors of the tourism economy: hotels, restaurants, travel agencies, museums, and events.With an international scope of authorship and focus, the book is a useful reference source for scholars, students, and general readers interested in robotics, artificial intelligence, and automation technologies.Alongside this, the business insights and case studies examined in the book offer practitioners guidance on how these technologies can and will be incorporated into organizations, particularly those in the travel and tourism industry.

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  • 'Why fantasy?'

    Fantasy allows us to escape into worlds of imagination and wonder, where anything is possible. It offers a break from the constraints of reality and allows us to explore themes of heroism, magic, and adventure. Through fantasy, we can explore complex emotions and moral dilemmas in a setting that is removed from our everyday lives. It also provides a platform for creativity and innovation, allowing authors and creators to build entirely new worlds and creatures. Ultimately, fantasy offers a sense of escapism and the opportunity to explore the limitless possibilities of the human imagination.

  • Are there any good fantasy books with dimension-travel?

    Yes, there are several good fantasy books with dimension-travel. One popular example is "A Darker Shade of Magic" by V.E. Schwab, which follows a magician who can travel between parallel versions of London. Another example is "The Long Earth" series by Terry Pratchett and Stephen Baxter, which explores a multitude of parallel Earths that can be accessed through a device called a "stepper." These books offer unique and imaginative takes on dimension-travel within the fantasy genre.

  • How do you write fantasy book or fantasy novel?

    To write a fantasy book or novel, start by creating a unique and immersive world with its own history, geography, and magical elements. Develop well-rounded and relatable characters, including heroes, villains, and supporting characters. Craft a compelling plot with high stakes and plenty of conflict, and consider incorporating elements of mythology and folklore to add depth to your world. Finally, ensure that your writing style is engaging and descriptive, drawing readers into the fantastical world you've created.

  • Is there a fast travel function in Final Fantasy XV?

    Yes, Final Fantasy XV does have a fast travel function. Players can use the Regalia, the main characters' car, to fast travel to various locations on the map. Additionally, players can also unlock the ability to fast travel to certain locations using the game's "return to rest point" feature, which allows them to instantly travel back to a previously visited rest area. This feature helps players save time and easily navigate the game's expansive open world.

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  • Sketch Workshop: Fantasy Characters : Fantasy Characters
    Sketch Workshop: Fantasy Characters : Fantasy Characters

    The Sketch Workshop – Fantasy Characters is 3dtotal's answer to the question: 'Why can't I draw like fantasy characters that?' Designed for beginners and hobbyists alike, it's a fun and innovative way for people of all ages to find the inspiration to pick up a pencil and draw.It is different from our other books in that it is 50 percent a workbook in which you draw and 50 percent a project guide with instructional text and reference images for drawing characters.Created by a number of top industry artists who share their tips and tricks and help you grasp the fundamental elements needed to sketch gorgeous fantasy characters.

    Price: 7.99 £ | Shipping*: 3.99 £
  • Fantasy
    Fantasy

    Over the span of two decades, M83 has firmly established himself as an artist whose work transcends mere escapism in favour of full-on worldbuilding. Whether it be via his celebrated studio albums, film soundtracks, or compositions for stage productions, Gonzalez has proven that nothing surpasses his ability to perfectly encapsulate a specific time, emotion, or sense of place. For Gonzalez, 'Fantasy''s direction and aesthetic were immediately clear. 'I wanted this record to be very impactful live' he says. 'The combination of guitars and synths is always in my music, but it's maybe more present on this new record than on the previous ones'. Gonzalez also sought to continue a trend that has become more prominent in his recent albums. 'I wanted to be more present lyrically and vocally' he states. 'I thought if I could achieve that, this album will be more personal than those that came before'.

    Price: 15.49 £ | Shipping*: 3.99 £
  • Fantasy
    Fantasy


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  • Fantasy
    Fantasy

    The first-ever English translation of Bruno Munari’s classic treatise on creativity, replete with new contextualizing annotations “But isn’t imagination also fantasy? And can’t fantastic images also assume the form of sounds?Musicians speak of sonic images, sound objects. How does one invent a fish tale, an air-cooled engine, a new plastic? ... fantasy, invention, creativity think; imagination sees.”Never before translated into English, Bruno Munari’s Fantasy, originally published in Italian in 1977, invites the reader to explore their own imagination, creativity and fantasy through a journey into Munari’s mind and work.His theory of creativity, developed in conversation with the Reggio Emilia Approach (a self-guided approach to education) and the work of Jean Piaget (a Swiss developmental psychologist who proffered a theory termed “genetic epistemology”) foregrounds the book’s journey through Munari’s design processes, both working for clients and teaching design principles to children.By turning both life and work into a classroom, Munari unlocks a path through imagination in order to access his, and in turn the reader’s, deepest sense of play. The facsimile reprint is accompanied by new contextual annotations by Munari scholar and design historian Jeffrey Schnapp.These microinterventions highlight the innovations that make this work as relevant today as when originally published.Bruno Munari (1907–98) was an Italian artist, designer and inventor who contributed fundamentals to many fields of visual arts (painting, sculpture, film, industrial design, graphic design) in Modernism, Futurism and Concrete art, as well as to nonvisual arts (literature, poetry) through his research on games, didactic method, movement, tactile learning, kinesthetic learning and creativity.

    Price: 19.99 £ | Shipping*: 3.99 £
  • 'Netflix series Fantasy'

    "Netflix series Fantasy" refers to a genre of television shows available on the streaming platform that fall under the fantasy category. These series often feature elements of magic, supernatural creatures, and otherworldly settings. Some popular examples of Netflix fantasy series include "The Witcher," "Shadow and Bone," and "Cursed." These shows are known for their imaginative storytelling, captivating visuals, and diverse characters, making them a favorite among fans of the fantasy genre.

  • 'Netflix Series Fantasy'

    Netflix Series Fantasy is a genre of television shows that typically involve magical or supernatural elements, set in fictional worlds or alternate realities. These series often feature mythical creatures, epic battles, and complex storylines that captivate viewers. Some popular examples of Netflix Series Fantasy include "The Witcher," "Shadow and Bone," and "Cursed." These shows offer a thrilling escape into fantastical realms and have gained a dedicated fan base for their imaginative storytelling and visually stunning production.

  • Fantasy or imagination?

    Fantasy and imagination are closely related but not the same. Imagination is the ability to form mental images, ideas, and sensations that are not present in reality, while fantasy is a genre of fiction that often involves magical or supernatural elements. Imagination is a fundamental cognitive process that allows us to think creatively and problem-solve, while fantasy is a specific type of creative expression. Both are important for creativity and innovation, but they serve different purposes in our cognitive and emotional lives.

  • What is the meaning of High Fantasy and Low Fantasy?

    High Fantasy is a subgenre of fantasy fiction that is set in an entirely fictional world with its own unique rules, history, and geography. It often involves epic quests, battles between good and evil, and the use of magic. Low Fantasy, on the other hand, is a subgenre of fantasy fiction that is set in the real world or a world very similar to our own, with the addition of magical elements. It often focuses on the impact of magic on the characters and society, and may not involve epic quests or battles between good and evil.

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