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Tourism: The Business of Hospitality and Travel, Global Edition
For introductory hospitality or tourism courses A comprehensive, international view of the business of tourism The engaging writing style and hundreds of updated industry examples make Tourism: The Business of Hospitality and Travel, 6th Edition, the perfect textbook for students taking their first hospitality or tourism class.It views the industry from a holistic, global business perspective-examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality, and personal selling.The thoroughness of content and references also make it suitable for upper-level hospitality and tourism courses.Readings and integrative cases close each part, and end-of-chapter exercises allow students to apply their knowledge and refine their problem-solving and critical-thinking skills.This edition includes new and updated material on social media, event management, timeshares, sustainable and marijuana tourism, and the future of tourism.
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Hospitality and Tourism Marketing : Building Customer Driven Hospitality and Tourism Organizations
Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19.Following the pandemic, big hotel chains like the Accor Group and Marriot closed outlets, but post COVID-19, the global hospitality and tourism sector is bouncing back.In bouncing back though, the pandemic brought to the fore the absolute need for high levels of customer centricity in a world that was gripped by fear.This new Hospitality and Tourism (H&T) Marketing book takes a customer-oriented approach to discussing marketing discipline in the global H&T sector.With chapters spanning topics like service characteristics of hospitality and tourism marketing, people management strategies for service businesses, consumer behaviour, designing and building brands, electronic marketing, internet marketing, database marketing, and direct marketing and relationship marketing, this book has the right balance of technology and consumer-oriented topics to provide the right balance for tourism marketing practitioners post pandemic.
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Researching Hospitality and Tourism
"Takes readers systematically through the entire research process from the formulation of the aim to the presentation of the dissertation... a key subject-specific resource in our fields."- Dr Peter Lugosi, Oxford Brookes University "Currently the leading book of its kind... students and other novice researchers will find it accessible and user-friendly.Highly recommended."- Professor Roy C. Wood, University of MacauBob Brotherton offers an uncluttered guide to the key concepts and essential research techniques in hospitality and tourism.By providing an authoritative introduction, students are taken through the issues and decisions that need to be considered to conceive, plan, conduct and write up a research project. With updates to every chapter and an array of practical examples, this new edition takes students step-by-step through each decision and action stage of the research process, from identifying a topic and formulating the research question to carrying out research and analysing findings. A companion website will provide a host of student resources including links to video and web resources, suggested further reading, free to download journal articles, and test questions for each chapter.
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Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality
Using a combination of theoretical discussion and real-world case studies, this book analyses the use of robotics, artificial intelligence and services automation (RAISA) within the travel, tourism and hospitality industries.Divided into two sections, the book first concentrates on the theoretical aspects surrounding the use of RAISA in travel, tourism and hospitality.Themes explored include:economic fundamentalscustomer attitudeschatbot adoptionservice qualityFollowing on from this, the second section concentrates on current and future use of RAISA technologies in specific subsectors of the tourism economy: hotels, restaurants, travel agencies, museums, and events.With an international scope of authorship and focus, the book is a useful reference source for scholars, students, and general readers interested in robotics, artificial intelligence, and automation technologies.Alongside this, the business insights and case studies examined in the book offer practitioners guidance on how these technologies can and will be incorporated into organizations, particularly those in the travel and tourism industry.
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Can one place a color swatch on top of another color swatch?
Yes, one can place a color swatch on top of another color swatch. This can be done to compare and contrast different colors, or to create new color combinations. By layering color swatches, one can visually assess how different colors interact with each other and make informed decisions about color choices for various design projects. Additionally, layering color swatches can help in creating color palettes and exploring different color harmonies.
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Are all Swatch watches valuable?
No, not all Swatch watches are valuable. While some Swatch watches may have collectible value due to limited edition releases or unique designs, many Swatch watches are mass-produced and widely available, which can affect their overall value. Additionally, the condition of the watch, its rarity, and its historical significance can also impact its value. Therefore, it is important to consider these factors when determining the value of a Swatch watch.
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Who can repair a Swatch Chrono?
A Swatch Chrono can be repaired by authorized Swatch service centers or watch repair professionals who are experienced in working with Swatch watches. It is important to ensure that the repair is done by a qualified and experienced professional to maintain the quality and integrity of the watch. Attempting to repair a Swatch Chrono without the proper expertise may result in further damage to the watch.
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Do you wear a Swatch watch?
As an AI, I do not wear a Swatch watch or any other physical accessories. My purpose is to assist you with information and tasks to the best of my abilities. If you have any questions or need help with anything else, feel free to ask!
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Alison Glass Quilting Pattern Swatch
Welcome to the Alison Glass Skill Builder Series. This series is designed to build your skills as a quilter. Each pattern in the series teaches an important quilting skill, allowing you to learn and practice it through the creation of a beautiful handmade quilt. This pattern is set up as a controlled improve situation to give practice with freedom but still have some guidance to create this one of a kind quilt. Then you can use what you have learned with your own improve projects. The pattern includes full colour instructions and diagrams, along with helpful tips. The finished size is approximately 58in x 68in as shown, however, your finished quilt may be larger or smaller depending on the decisions you make.
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Revenue Management for Hospitality and Tourism
Written by leading academic and industry experts actively engaged in revenue management, research and teaching this is a new and original treatment of the whole field for students and professionals. The first part of the book provides academically rigorous challenging and contemporary material to get to the core of the subject and to make the theory and practice lively, relevant and engaging.Throughout this, and the second section, numerous references to past and present good practice are used- giving insight into best practice in cutting-edge companies leading the revenue management agenda in markets all over the world.The second part of the book is authored by a range of academics and practitioners all currently engaged in revenue management practice, balancing the theory with the best overview possible of best real world practice.Drawn from the widest possible range of sectors including hospitality, car rental, airlines, tour operators, restaurants and advertising it gives an unrivalled industry perspective. The book is designed for students at many levels in universities, business schools, schools of tourism and hospitality studying marketing, pricing, distribution, selling and commercial issues in the service industry.It will also be ideal for practitioners (consulting experts, revenue managers, pricing managers) studying part-time or on CPD programmes requiring a strong theoretical and practical orientation.It will be essential for those working in revenue management, reservations, operations and logistics and generic marketing.
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Planning Research in Hospitality and Tourism
Planning Research in Hospitality and Tourism, third edition is an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality. International in scope and appeal, this book provides students with an introduction to the basic principles, research techniques and characteristics of research in the international hospitality and tourism sectors in a straightforward and accessible way.It includes a variety of features throughout to aid understanding and offer practical tips of overcoming potential research issues. This new edition has been fully updated to include:New chapters on mixed methods and how to adopt technology into research practicesMore coverage of research strategies, focus groups, sampling secondary research as well as experimental designNew and updated international case studies and extracts from journals, providing real examples of tourism and hospitality research scenariosStudent and lecturer online resources, including practice datasets for studentsEnriched with insightful case studies throughout, this volume is essential reading for all tourism and hospitality researchers.
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Strategic Management for Hospitality and Tourism
Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic.The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting.This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include: A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation and implementation of principles. New features to aid understanding of the application of theory, and spur critical thinking and decision making. New international case studies with reflective questions throughout the book from both SME’s and large-scale businesses. Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning. Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers.
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Is the gauge swatch too small?
To determine if the gauge swatch is too small, compare it to the recommended gauge in the pattern. If the number of stitches and rows per inch in the swatch is significantly smaller than the pattern's gauge, then the swatch is too small. This means that your stitches are too tight, and you will need to use a larger needle size to achieve the correct gauge. It's important to match the pattern's gauge to ensure that your finished project will be the correct size.
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What are the repair costs at Swatch?
The repair costs at Swatch vary depending on the type of repair needed and the specific watch model. Generally, minor repairs such as battery replacements or strap adjustments can range from $20 to $50. More complex repairs, such as movement servicing or water damage restoration, can cost anywhere from $100 to $300 or more. It is recommended to contact a Swatch store or authorized service center for a specific quote based on the repair required for your watch.
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What is better: Swatch or Ice Watch?
The choice between Swatch and Ice Watch ultimately comes down to personal preference. Swatch is known for its colorful and playful designs, while Ice Watch offers a more modern and sleek aesthetic. Swatch has a wider range of styles and collections, while Ice Watch is known for its durable and water-resistant timepieces. Both brands offer quality watches at different price points, so it really depends on your individual style and needs.
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How many meters does a Swatch have?
A Swatch watch typically has a water resistance of 30 meters, which means it can withstand water pressure equivalent to a depth of 30 meters. This level of water resistance is suitable for everyday use, such as washing hands or light splashes, but not for swimming or diving. It's important to note that water resistance can decrease over time due to wear and tear, so it's recommended to have the watch regularly checked and serviced by a professional.
* All prices are inclusive of VAT and, if applicable, plus shipping costs. The offer information is based on the details provided by the respective shop and is updated through automated processes. Real-time updates do not occur, so deviations can occur in individual cases.