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Travel Writing for Tourism and City Branding : Urban Place-Writing Methodologies
Travel Writing for Tourism and City Branding is an insightful, expert-led book which provides tourism students with a practice-based approach to producing researched literary travel writing on an urban destination, using the writing process as a research tool in itself.The book is scientifically supported with full academic references for researchers. On a global basis, city councils and destination managers are seeking new ways to commission and sponsor professional content authors as part of place-branding projects for tourism development.Given the increasing prevalence of such content within the tourism industry, this book provides a cohesive overview of literary travel writing, presenting it as an enquiry process that can be applied by writer-researchers to spaces that have value to them.Travel writing is presented as a methodological practice that researchers can learn and apply to their own projects, both in academic settings and in commercial city branding.Examples of literary travel writing are carefully examined throughout and their affects refracted through further work.Enriched with a wealth of case studies, chapters are presented in such a way that readers can take the work as a model for their own projects. This informative and practical volume will be of great interest to students of tourism marketing, destination marketing, place branding and travel writing, as well as current creators of commercial tourism marketing content.
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Tourism: The Business of Hospitality and Travel, Global Edition
For introductory hospitality or tourism courses A comprehensive, international view of the business of tourism The engaging writing style and hundreds of updated industry examples make Tourism: The Business of Hospitality and Travel, 6th Edition, the perfect textbook for students taking their first hospitality or tourism class.It views the industry from a holistic, global business perspective-examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality, and personal selling.The thoroughness of content and references also make it suitable for upper-level hospitality and tourism courses.Readings and integrative cases close each part, and end-of-chapter exercises allow students to apply their knowledge and refine their problem-solving and critical-thinking skills.This edition includes new and updated material on social media, event management, timeshares, sustainable and marijuana tourism, and the future of tourism.
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Hospitality and Tourism Marketing : Building Customer Driven Hospitality and Tourism Organizations
Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19.Following the pandemic, big hotel chains like the Accor Group and Marriot closed outlets, but post COVID-19, the global hospitality and tourism sector is bouncing back.In bouncing back though, the pandemic brought to the fore the absolute need for high levels of customer centricity in a world that was gripped by fear.This new Hospitality and Tourism (H&T) Marketing book takes a customer-oriented approach to discussing marketing discipline in the global H&T sector.With chapters spanning topics like service characteristics of hospitality and tourism marketing, people management strategies for service businesses, consumer behaviour, designing and building brands, electronic marketing, internet marketing, database marketing, and direct marketing and relationship marketing, this book has the right balance of technology and consumer-oriented topics to provide the right balance for tourism marketing practitioners post pandemic.
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Researching Hospitality and Tourism
"Takes readers systematically through the entire research process from the formulation of the aim to the presentation of the dissertation... a key subject-specific resource in our fields."- Dr Peter Lugosi, Oxford Brookes University "Currently the leading book of its kind... students and other novice researchers will find it accessible and user-friendly.Highly recommended."- Professor Roy C. Wood, University of MacauBob Brotherton offers an uncluttered guide to the key concepts and essential research techniques in hospitality and tourism.By providing an authoritative introduction, students are taken through the issues and decisions that need to be considered to conceive, plan, conduct and write up a research project. With updates to every chapter and an array of practical examples, this new edition takes students step-by-step through each decision and action stage of the research process, from identifying a topic and formulating the research question to carrying out research and analysing findings. A companion website will provide a host of student resources including links to video and web resources, suggested further reading, free to download journal articles, and test questions for each chapter.
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Which city is the most beautiful for tourism?
Beauty is subjective, but some cities are commonly considered beautiful for tourism. For example, Paris is known for its iconic landmarks such as the Eiffel Tower and the Louvre Museum. Venice is famous for its romantic canals and historic architecture. Meanwhile, Cape Town is renowned for its stunning natural scenery, including Table Mountain and nearby beaches. Ultimately, the most beautiful city for tourism depends on individual preferences and interests.
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How can one travel from city to city with 9 tickets?
One way to travel from city to city with 9 tickets is by using a combination of different modes of transportation such as buses, trains, or flights. By strategically planning the route and choosing the most cost-effective options, one can maximize the use of the 9 tickets to cover multiple cities. It is important to research and compare different transportation options to ensure efficient and budget-friendly travel between cities. Additionally, considering factors like travel time, connections, and convenience can help optimize the use of the 9 tickets for a seamless city-to-city journey.
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Should I move or stay in the city? Change of city, yes or no?
Deciding whether to move to a new city or stay in your current city depends on various factors such as job opportunities, cost of living, quality of life, and personal preferences. Consider what you value most in a city and how a change of location may impact your life. Research the new city thoroughly to ensure it aligns with your goals and lifestyle before making a decision. Ultimately, the choice to move or stay should be based on what will bring you the most happiness and fulfillment.
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Should I stay in the city or move away?
The decision to stay in the city or move away depends on your personal preferences, lifestyle, and goals. Consider factors such as job opportunities, cost of living, quality of life, proximity to family and friends, and access to amenities and activities that are important to you. Reflect on what you value most and how each option aligns with your long-term plans and happiness. Ultimately, the choice between staying in the city or moving away should be based on what will best support your overall well-being and fulfillment.
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Tourism in the City : Towards an Integrative Agenda on Urban Tourism
This book critically explores the interconnections between tourism and the contemporary city from a policy-oriented standpoint, combining tourism perspectives with discussion of urban models, issues, and challenges.Research-based analyses addressing managerial issues and evaluating policy implications are described, and a comprehensive set of case studies is presented to demonstrate practices and policies in various urban contexts.A key message is that tourism policies should be conceived as integrated urban policies that promote tourism performance as a means of fostering urban quality and the well-being of local communities, e.g., in terms of quality spaces, employment, accessibility, innovation, and learning opportunities.In addition to highlighting the significance of urban tourism in relation to key urban challenges, the book reflects on the risks and tensions associated with its development, including the rise of anti-tourism movements as a reaction to touristification, cultural commodification, and gentrification.Attention is drawn to asymmetries in the costs and benefits of the city tourism phenomenon, and the supposedly unavoidable trade-off between the interests of residents and tourists is critically questioned.
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Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality
Using a combination of theoretical discussion and real-world case studies, this book analyses the use of robotics, artificial intelligence and services automation (RAISA) within the travel, tourism and hospitality industries.Divided into two sections, the book first concentrates on the theoretical aspects surrounding the use of RAISA in travel, tourism and hospitality.Themes explored include:economic fundamentalscustomer attitudeschatbot adoptionservice qualityFollowing on from this, the second section concentrates on current and future use of RAISA technologies in specific subsectors of the tourism economy: hotels, restaurants, travel agencies, museums, and events.With an international scope of authorship and focus, the book is a useful reference source for scholars, students, and general readers interested in robotics, artificial intelligence, and automation technologies.Alongside this, the business insights and case studies examined in the book offer practitioners guidance on how these technologies can and will be incorporated into organizations, particularly those in the travel and tourism industry.
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World Travel City Poster Visit Chicago/Las Vegas/Cairo Retro Prints Tourism Enthusiast Vintage Home
World Travel City Poster Visit Chicago/Las Vegas/Cairo Retro Prints Tourism Enthusiast Vintage Home
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Retro Holiday Travel City Lisbon London Tourism Posters for Living Room Canvas Painting Print Art
Retro Holiday Travel City Lisbon London Tourism Posters for Living Room Canvas Painting Print Art
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Which city is better for travel: Prague or Brussels?
Both Prague and Brussels are beautiful cities with their own unique charm. Prague is known for its stunning architecture, rich history, and vibrant nightlife, while Brussels is famous for its delicious food, diverse culture, and historic landmarks like the Grand Place and Atomium. Ultimately, the choice between the two cities depends on personal preferences and interests. If you are interested in history and architecture, Prague may be the better choice, while food and cultural experiences may make Brussels the preferred destination.
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Which major city would you prefer to travel to?
As an AI, I don't have personal preferences, but I can provide information to help you make a decision. If you enjoy history, art, and culture, you may prefer to travel to Rome, Italy. If you are interested in modern technology, entertainment, and diverse cuisine, you may prefer to travel to Tokyo, Japan. Both cities offer unique experiences and attractions, so it ultimately depends on your interests and what you hope to get out of your travel experience.
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Are city cars only for the city?
City cars are designed to be compact and maneuverable, making them ideal for navigating through urban environments with narrow streets and limited parking spaces. However, city cars can also be used for short trips outside the city, such as running errands or commuting to nearby suburbs. While they may not be as comfortable or efficient for long highway drives, city cars are versatile enough to be used beyond city limits when needed.
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In which city do you like to stay the most?
I don't have a personal preference for a specific city as I am an AI and do not have the ability to experience or form preferences for physical locations. However, I can provide information and recommendations about various cities based on user input and data. If you have a specific city in mind, feel free to ask for information or recommendations about it!
* All prices are inclusive of VAT and, if applicable, plus shipping costs. The offer information is based on the details provided by the respective shop and is updated through automated processes. Real-time updates do not occur, so deviations can occur in individual cases.